Media kit

Reach players while they decide how to win

MetaBot.GG is where players look up tier lists, builds and live stats before and between matches, on the web and in the MetaBot Desktop in-game companion. Put your brand next to the tools they already trust.

MetaBot Desktop app showing live game stats, the Pulse community feed and player cards

Who you'll reach

Our visitors arrive with a goal: pick a champion, finish a build, plan a run. That intent is what makes the moment valuable.

Players with intent

Competitive and PvE players researching builds, counters, tier lists and patch changes right before they play.

24 games, one destination

From League of Legends, TFT and Valorant to new releases and survival games, so you can target one title or the whole roster.

18 languages

Every page is fully translated, so campaigns can run worldwide or be focused on specific regions and languages.

Web and in-game

The MetaBot Desktop app follows players into champion select, between matches and into post-game reviews.

Games we cover

Ways to work with us

Direct partnerships are planned with you, end to end.

Sponsorships & takeovers

Own a game section or the homepage for a launch, season or event.

  • Game-section or homepage sponsorship with branded placement
  • Site skin and background takeovers framing the page content
  • Roadblocks across the display units of the sponsored section
  • Timing aligned to your launch, patch day or event

Sponsored content

Guides and articles written for players and clearly labelled as sponsored.

  • Written by our team for our audience, and reviewed with you before it goes live
  • Always labelled "Sponsored" and disclosed under our editorial policy
  • Never changes tier lists, statistics or recommendations
  • Can be published in our supported languages

MetaBot Desktop placements

Reach players inside the in-game companion they open every session.

  • Sponsored placements on app screens players open between matches
  • Game-specific targeting, for example only League or only Valorant players
  • Branded features and themed events inside the app
  • Creative reviewed to fit the app's design

Programmatic

Our display and video inventory is also sold programmatically through NitroPay, an Overwolf company.

  • Authorized seller: NitroPay, seller ID 1765 (DIRECT)
  • ads.txt with OWNERDOMAIN and MANAGERDOMAIN declared
  • Listed in NitroPay's sellers.json as a publisher
  • IAB TCF consent in Europe; US Privacy, GPP and Global Privacy Control in the US
  • Standard IAB display sizes, video and sticky units

Brand safety & standards

  • Statistics come from official game APIs, such as the Riot Games API.
  • We publish and follow an editorial and corrections policy.
  • Sponsored content is always labelled, and advertisers never influence data or rankings.
  • User-generated builds, comps and comments are moderated and can be reported.
  • Programmatic inventory runs with Integral Ad Science and Confiant ad verification.
  • Direct campaigns are reviewed before launch.

How it works

  1. Inquiry

    Tell us about your product, audience, timing and budget.

  2. Proposal

    We recommend placements and send a plan with pricing.

  3. Creative

    You send creative, and we review it for fit and specs.

  4. Launch

    The campaign runs on the agreed dates.

  5. Reporting

    You get delivery and engagement results after the campaign.

Let's talk

Advertising inquiries go straight to the founder.

admin@metabot.gg
Company
MetaBot LLC
Contact
Dakota ChinnickLead Engineer & Founder
Location
Washington, United States
Email
admin@metabot.gg