- Win Rate
- 50.6%
- Pick Rate
- 3.1%
- Ban Rate
- 7.0%
Brand vs Lux
- Patch
- 26.22
- Games
- 1,929
- Lane
- All Lanes
- Tier
- All Tiers
- Last Updated
- Nov 6, 2026 UTC
- Author
- Dakota Chinnick
- Methodology
- Data Methodology
Brand vs Lux is a decisive matchup in LoL patch 26.22. Lux wins with a 55.5% win rate (+10.9%) over Brand based on 101 games. Lux holds the advantage in both the early and late game. Below you'll find the best Brand build, runes, laning stats, and strategies for the Brand vs Lux matchup.
Brand Matchup Breakdown
Use the dropdown to select an opponent and see a detailed breakdown of how Brand performs against them. You'll get head-to-head win rates, laning stats, the best build and runes for the matchup, and early vs late game analysis — all based on real ranked data.
Who wins Brand vs Lux?
Brand wins 44.3% of these games. With this many games the true rate is most likely between 34.4% and 54.7% (95% range).
- Expected
- 51.3% From both champions' overall Support win rates
- Matchup effect
- −7.0 pts Observed minus expected
- Sample
- 88 games Lane: Support
- vs patch 26.21
- −5.2 pts Within normal patch-to-patch noise
Lane: Support · Ranked Solo/Duo & Flex · North America server · All ranks · Patch 26.22 · Nov 4 – Nov 6
They also met in another lane (Mid): 8 games, Brand won 37.5%.
Key takeaways
- Current data slightly favors Lux, but the sample is too limited for a strong conclusion: Brand wins 44.3% of 88 games (95% range 34.4–54.7%).
- Both champions' overall Support win rates predict 51.3% for Brand; the result is within the margin of error of that, so this matchup mostly reflects the two champions' general strength.
- Neither side reliably wins the lane: the average gold difference at 15 minutes is 86, within the margin of error (85 games).
- Brand players pick Domination far more often against Lux: 4.2% of their other Support games, 12.5% here.
How we calculate this
Games: ranked Solo/Duo and Flex games on the North America server from the patch shown. Remakes (games under 5 minutes) are excluded.
A game only counts when Brand and Lux played the same position on opposite teams, so roaming, lane swaps within a team or a champion merely being in the same game never count as this matchup.
The 95% range is a Wilson score interval. Confidence comes from how wide that range is: within ±3 points is very high, ±5 high, ±8 moderate, anything wider low. Below 20 games a matchup is not classified at all.
Expected win rate combines both champions’ win rates in this lane (same games and filters) with the log5 formula: E = A(1−B) / (A(1−B) + B(1−A)). Matchup effect = observed − expected.
"What changes" compares Brand's choices in this matchup with the same champion's other games in the same lane, and lists a change only when it is at least 3 points and statistically significant (two-proportion z-test, |z| ≥ 2, 20+ games).
Results are not split by rank: the sample per rank is too small for honest per-rank matchup numbers.
Brand vs Lux Laning Stats
At 15 minutes
Whole-game averages
Brand vs Lux Win Rate by Game Length
Brand's win rate against Lux by game length. The dot is the win rate, the bar its 95% range and the dashed line the champion's usual win rate at that length. Lengths with fewer than 25 games are left blank.
No game length stands out: Brand's results against Lux in short and long games are within the margin of error of each other.
Brand vs Lux Power Spikes
Who is ahead at each stage, measured from these games. A stage reads "Even" when the difference is inside the margin of error, and "Insufficient data" when there are too few games to tell.
- Lane (15 min)EvenBrand gold at 15: −86
- First itemBrandBrand: 12.5 min · Lux: 13.5 min
- Games under 20 minInsufficient data
- 20–30 min gamesInsufficient data
- 30+ min gamesEvenBrand wins 44.4% of 45 games
What Brand Changes Against Lux
Choices Brand players make noticeably more or less often in this matchup than in their other Support games.
DominationSecondary treeUsually4.2%vs Lux12.5%+8.3 pts
Ultimate HunterRuneUsually6.1%vs Lux13.6%+7.6 pts
Axiom ArcanistRuneUsually2.9%vs Lux8.0%+5.1 pts
Cheap ShotRuneUsually5.2%vs Lux10.2%+5.1 pts
Attack Speed (offense)Stat shardUsually1.1%vs Lux4.5%+3.4 pts
Mercury's TreadsBootsUsually1.2%vs Lux4.5%+3.3 pts
Amplifying Tome + Health Potion + Health Potion + Stealth WardStarting itemsUsually0.5%vs Lux3.6%+3.1 pts
Best Brand Build vs Lux
Usual Brand build (Support)
60.5% win rate · 81 games
Against Lux
Not enough matchup-specific build data: only 5 of 35 Brand games against Lux carried a complete build, which is too few to recommend an item path from. Use Brand's standard build instead.
- Brand usually completes Rylai's Crystal Scepter first, at 12.5 min (median of 29 games).
- Lux usually completes Luden's Echo first, at 13.5 min (median of 59 games).
- Skill priority: W > Q > E — the same as usual.
Builds are ranked by the lower edge of their win rate range, not the raw win rate, so a build seen in a handful of wins never outranks a proven one.
Best Brand Runes vs Lux
Usual Brand runes (Support)
Deathfire Touch
52.1% win rate · 482 games
Against Lux
Too few games for a matchup-specific rune page yet — use the usual page.
Plan your Brand draft in Draft Lab
Draft Lab lays out both teams lane by lane with live matchup win rates, damage profiles and game-phase lean, and suggests picks and bans from current meta data.
- Full 5v5 draft board
- Lane matchup win rates
- Pick and ban suggestions
Brand matchup data for League of Legends patch 26.22. The table below shows Brand's win rate, gold difference, and performance stats against every champion in the current meta. Click any champion name to see a detailed head-to-head breakdown including the best Brand build, runes, laning stats, and early vs late game analysis for that specific matchup.
Other Brand Matchups
Win rate and games for each matchup. Lists are ranked by the edge of the 95% range so small samples cannot top them; matchups with at least 50 games only.
Help us maintain accuracy! If you notice incorrect stats, missing data, or any issues, your feedback directly improves the quality of our data for the entire community.
Brand vs Lux FAQ - Patch 26.22
Who wins Brand vs Lux?
Current data slightly favors Lux, but the sample is too limited for a strong conclusion: Brand wins 44.3% of 88 games (95% range 34.4–54.7%).
What is Brand's win rate against Lux?
Brand wins 44.3% of 88 Support games against Lux on patch 26.22 (95% range 34.4–54.7%). Based on both champions' overall Support win rates, 51.3% would be expected.
Does Brand counter Lux?
Not clearly. Brand wins 44.3% of 88 games against Lux, and the 95% range (34.4–54.7%) includes 50%, so neither champion reliably counters the other on current data.
Who wins lane, Brand or Lux?
Neither side reliably wins the lane: the average gold difference at 15 minutes is 86, within the margin of error (85 games).
Does Brand outscale Lux?
There are too few games of each length to tell yet.
When is Lux strongest against Brand?
On current data there is no stage of the game where Lux is ahead of Brand beyond the margin of error.
What should Brand build against Lux?
There are not enough games for a matchup-specific core, so use Brand's usual Support core: Liandry's Torment, Morellonomicon, Rylai's Crystal Scepter. The biggest change against Lux: Mercury's Treads (1.2% usually, 4.5% here).
What runes should Brand use against Lux?
Use Brand's usual Deathfire Touch page (Sorcery + Precision); there are too few games for a matchup-specific page. The biggest change against Lux: Domination (4.2% usually, 12.5% here).