Brand - League of Legends Champion
Win Rate
51.0%
Pick Rate
3.9%

Brandvs Lulu

AMageSupport
Patch26.14
Matches491,560
LaneAll Lanes
TierAll Tiers
Last UpdatedJul 22, 2026
MethodologyData Methodology

Brand vs Lulu is a decisive matchup in LoL patch 26.14. Lulu wins with a 53.1% win rate (+6.1%) over Brand based on 49 games. Brand wins the early laning phase while Lulu scales better into the late game. Below you'll find the best Brand build, runes, laning stats, and strategies for the Brand vs Lulu matchup.

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Brand Matchup Breakdown

Use the dropdown to select an opponent and see a detailed breakdown of how Brand performs against them. You'll get head-to-head win rates, laning stats, the best build and runes for the matchup, and early vs late game analysis — all based on real ranked data.

Compare against an opponent
Brand - 46.9% win rate in this matchup
Brand
46.9% WR
VS
Lulu vs Brand matchup - 53.1% win rate
Lulu
53.1% WR

Who Wins the Brand vs Lulu Matchup?

Lulu wins the Brand vs Lulu matchup
Winner
Lulu
Matches: 49
46.9%
Win Rate
53.1%
2.0
CS / min
1.0
779
DMG / min
214
8,846
Gold / game
7,640
81
Heal / min
148
301
DMG Mitigated / min
369
1.1
CC / min
1.0
54.5%
Early Game WR
45.5%
40.7%
Late Game WR
59.3%

Brand vs Lulu Matchup Summary

The Brand vs Lulu matchup is a decisive matchup in League of Legends ranked play. Based on 49 recent matches analyzed, Lulu wins with a 53.1% win rate compared to Brand's 46.9%, giving Lulu a 6.1 percentage point advantage. Game phase dynamics play a critical role here: Brand controls the early laning stage, but Lulu outscales as the game goes longer. The matchup shifts dramatically depending on game length — Brand needs to press advantages before Lulu reaches their power spikes, while Lulu should focus on safe farming and hitting key item breakpoints. The most significant statistical gap is in damage output, where Brand leads by 565 DMG/min — a difference that heavily influences the outcome of trades and skirmishes. Lulu has a strong advantage in this matchup. Brand players should play defensively, prioritize safe farming under tower, and look for opportunities created by jungle pressure or Lulu overextending. Avoid prolonged trades and wait for team fights where positioning and coordination matter more. Understanding these matchup dynamics is essential for champion select decisions and in-game strategy when facing this lane opponent.

Brand vs Lulu Laning Phase Breakdown

Brand wins the laning phase against Lulu in League of Legends

Brand is favored during the laning phase against Lulu, winning 4 out of 5 key stat categories. Brand holds advantages in farming, damage, gold income and crowd control, making them the stronger laner in this matchup.

Farming
2.0Brand
1.0Lulu
Brand significantly out-farms Lulu by 1.0 CS per minute, accumulating an estimated 15 CS lead by mid game. This substantial farming gap gives Brand a major gold advantage and earlier item completions. Lulu players should prioritize wave management techniques like freezing near tower and using abilities efficiently to minimize the deficit.
Damage
779Brand
214Lulu
Brand heavily out-damages Lulu by 565 DMG/min, dominating both short trades and all-in fights. Lulu should avoid extended combat and instead focus on burst trade patterns — short engages followed by immediate disengagement — to avoid letting Brand's sustained damage advantage take over.
Economy
8,846Brand
7,640Lulu
Brand generates a commanding 1,207 more gold per game than Lulu. This substantial economic advantage means Brand consistently reaches key item breakpoints earlier, creating a compounding lead that grows throughout the game. Lulu should focus on cost-effective item choices and avoid unnecessary deaths to prevent falling further behind.
Utility
1.1Brand
1.0Lulu
Both Brand and Lulu provide similar amounts of crowd control (0.1s/min difference), meaning neither has a significant advantage in locking down opponents for ganks or team fights. Lane ganks are equally effective for both sides.
Sustain
382Brand
517Lulu
Lulu heals and mitigates 134 more damage per minute than Brand, providing moderate extra durability. This sustain edge allows Lulu to stay in lane longer between recalls and gradually win extended wars of attrition. Consider building early grievous wounds if playing Brand.

Best Brand Build Against Lulu

Sorcerer's Shoes is the optimal boots choice against Lulu, providing the mobility and stats Brand needs most in this matchup. The top-performing core items for Brand against Lulu are Liandry's Torment, Zhonya's Hourglass and Rylai's Crystal Scepter. This combination gives Brand an effective balance of damage, survivability, and utility for the matchup. This build achieves a solid 50.0% win rate across 4 games, proving it to be a reliable item path when facing Lulu. Adjustments may be needed based on team compositions and game state, but this build provides the strongest foundation for the Brand vs Lulu matchup.

Early Game vs Late Game

Early Game
Brand
54.5%
+9.1% advantage
Brand early game win rateBrand54.5%
Lulu early game win rateLulu45.5%
Late Game
Lulu
59.3%
+18.5% advantage
Brand late game win rateBrand40.7%
Lulu late game win rateLulu59.3%

Brand dominates the early game (first 15 minutes) with a commanding 54.5% win rate — a 9.1 percentage point lead over Lulu. This lopsided early game means Brand can dictate the pace of the lane from level 1, controlling trades, wave state, and river priority.

Lulu is far superior in the late game (25+ minutes), boasting a 59.3% win rate — 18.5 points above Brand. Extended games heavily favor Lulu, whose kit and scaling make them a dominant force in team fights and objective control.

This matchup features a dramatic power shift: Brand must aggressively press their early advantage and close out the game before Lulu reaches their scaling breakpoints. If Lulu survives the laning phase without falling too far behind, the matchup flips in their favor. Dragon and Rift Herald control are pivotal — the team that secures early objectives can snowball or buy time to scale.

Best Brand Runes Against Lulu

Sorcery rune tree - Brand primary runes vs LuluSorcery
Deathfire Touch - best Brand rune vs LuluManaflow Band - best Brand rune vs LuluTranscendence - best Brand rune vs LuluScorch - best Brand rune vs Lulu
Precision rune tree - Brand secondary runes vs LuluPrecision
Cut Down - best Brand rune vs LuluPresence of Mind - best Brand rune vs Lulu
44.4% WR

The Sorcery and Precision rune setup gives Brand the best tools to compete against Lulu in this difficult matchup, compensating for the statistical disadvantages with optimal rune synergies.


Brand matchup data for League of Legends patch 26.14. The table below shows Brand's win rate, gold difference, and performance stats against every champion in the current meta. Click any champion name to see a detailed head-to-head breakdown including the best Brand build, runes, laning stats, and early vs late game analysis for that specific matchup.

Brand matchup win rates and stats in League of Legends patch 26.14
Opponent
Win Rate
Matches
CS/min
DMG/min
Gold/game
Early WR
Late WR
52.15%1862.57229,70753.6%51.3%
49.15%1772.38009,62546.4%50.9%
53.21%1092.090810,42850.0%55.1%
56.48%1081.980810,19861.1%54.2%
53.40%1032.684210,15062.5%47.6%
52.00%1001.987210,12455.0%50.0%
47.87%945.697812,06940.7%50.8%
48.91%921.984910,14353.6%46.9%
46.15%912.796610,34753.1%42.4%
56.32%876.21,03613,13355.6%56.7%
47.30%741.98129,18344.8%48.9%
50.75%672.37929,92438.1%56.5%
43.28%671.97749,20032.4%54.5%
42.62%613.079310,37437.5%44.4%
55.93%594.899311,98464.7%52.4%
57.63%595.91,05712,63450.0%61.5%
55.36%564.089710,09960.0%52.8%
41.07%562.288710,28940.0%41.7%
50.00%541.977610,02756.3%47.4%
71.15%524.987012,069100.0%55.9%
50.00%501.98309,37757.1%44.8%
46.94%492.07798,84654.5%40.7%
47.92%485.38949,64055.0%42.9%
55.32%472.68788,91654.2%56.5%
51.11%456.497711,69755.0%48.0%
40.91%446.090010,70347.4%36.0%
50.00%442.198710,04250.0%50.0%
44.19%431.97669,82330.8%50.0%
50.00%425.596611,56542.9%53.6%
52.38%421.66278,25168.2%35.0%
48.72%391.91,02610,91062.5%45.2%
44.74%381.77348,73052.6%36.8%
57.89%384.99499,94470.6%47.6%
66.67%362.486510,32760.0%71.4%
37.14%351.87509,13246.7%30.0%
55.88%344.390411,22183.3%40.9%
58.82%344.891811,58361.5%57.1%
60.61%336.096412,60433.3%76.2%
50.00%326.11,08711,97850.0%50.0%
56.25%325.61,07811,95960.0%54.5%
48.39%315.61,03212,19583.3%26.3%
56.67%304.51,02411,13250.0%58.3%
53.33%301.57769,01042.9%62.5%
44.83%292.198310,21854.5%38.9%
57.14%285.899011,39863.6%52.9%
65.38%262.38239,29945.5%80.0%
42.31%261.892211,03342.9%42.1%
44.00%252.09139,66140.0%46.7%
52.00%253.985012,12050.0%52.6%
58.33%245.91,04914,27883.3%50.0%
43.48%232.280911,34050.0%41.2%
40.91%222.083110,47028.6%46.7%
42.86%214.81,11810,15533.3%50.0%
50.00%206.51,04012,03557.1%46.1%
30.00%205.71,00713,40940.0%26.7%
50.00%203.97939,98462.5%41.7%
47.37%196.21,07911,13220.0%57.1%
47.37%195.490410,15944.4%50.0%
31.58%195.790911,81320.0%35.7%
31.58%193.288610,69740.0%28.6%
50.00%181.787511,73860.0%46.1%
61.11%184.984310,73425.0%71.4%
52.94%176.71,00911,33160.0%50.0%
41.18%176.287812,16075.0%30.8%
41.18%174.891511,97366.7%35.7%
47.06%175.91,00011,59150.0%45.5%
50.00%164.689611,33150.0%50.0%
43.75%163.97739,41114.3%66.7%
62.50%161.583313,01571.4%55.6%
53.33%153.91,0159,79550.0%55.6%
60.00%152.081610,928100.0%45.5%
66.67%155.61,17612,89650.0%77.8%
46.67%153.099710,00460.0%40.0%
53.33%155.41,07313,6970.0%57.1%
57.14%145.997713,02050.0%60.0%
57.14%142.289410,03557.1%57.1%
30.77%131.577012,25625.0%33.3%
46.15%135.995211,71866.7%40.0%
61.54%136.11,09813,246100.0%50.0%
83.33%125.81,22713,694100.0%81.8%
41.67%124.01,01210,3230.0%71.4%
58.33%122.193312,10133.3%66.7%
54.55%115.81,1749,30333.3%80.0%
45.45%116.693813,3470.0%55.6%
45.45%113.88609,15575.0%28.6%
63.64%113.11,16510,77550.0%71.4%
70.00%105.09199,422100.0%25.0%
60.00%105.01,0009,79560.0%60.0%
50.00%101.977510,83566.7%42.9%
80.00%106.41,11112,750100.0%77.8%
70.00%105.61,03211,63866.7%71.4%
80.00%105.098312,13550.0%100.0%
55.56%96.21,11412,343100.0%50.0%
44.44%96.71,01211,08066.7%0.0%
44.44%96.31,07213,868100.0%37.5%
44.44%91.494811,22650.0%40.0%
44.44%92.81,13112,43450.0%42.9%
44.44%90.77999,93060.0%25.0%
22.22%94.81,05811,29550.0%14.3%
37.50%85.61,06311,770100.0%28.6%
75.00%87.01,21513,471100.0%66.7%
75.00%85.289311,578100.0%66.7%
25.00%84.87969,08633.3%20.0%
50.00%81.379211,10350.0%50.0%
12.50%83.49369,5630.0%25.0%
50.00%82.61,08012,5930.0%57.1%
50.00%85.01,05912,32350.0%50.0%
62.50%82.297912,437100.0%57.1%
71.43%75.31,31915,2360.0%71.4%
42.86%74.21,12710,131100.0%20.0%
42.86%75.499412,23866.7%25.0%
28.57%75.91,20612,23833.3%25.0%
57.14%75.31,23414,5780.0%66.7%
16.67%64.893712,7620.0%16.7%
83.33%61.67909,024100.0%66.7%
33.33%66.293812,9050.0%50.0%
16.67%62.391412,0660.0%16.7%
50.00%61.376212,7270.0%100.0%
20.00%52.890711,8660.0%33.3%
40.00%51.48029,9950.0%66.7%
60.00%56.189011,639100.0%33.3%
60.00%55.21,28716,3090.0%60.0%
40.00%53.89699,6010.0%66.7%
40.00%51.269612,8750.0%40.0%
40.00%54.093415,0190.0%40.0%
60.00%52.91,06712,6700.0%60.0%
40.00%51.36488,84833.3%50.0%
60.00%52.689912,8340.0%100.0%
80.00%56.01,01611,406100.0%66.7%

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Brand vs Lulu - Frequently Asked Questions

How does Brand do against Lulu in League of Legends?

Lulu wins the Brand vs Lulu matchup with a 53.1% win rate compared to Brand's 46.9%, a 6.1 percentage point difference. This data is based on 49 recent ranked games in patch 26.14.

How does Brand do against Lulu in the early game?

In the early game, Brand has the advantage against Lulu with a 54.5% win rate versus 45.5%. Brand players should look to press their lane advantage through aggressive trades and wave control during the first 15 minutes.

How does Brand do against Lulu in the late game?

In the late game, Lulu takes over the Brand vs Lulu matchup with a 59.3% win rate compared to 40.7%. Lulu scales better into team fights and objective contests after 25 minutes.

Who wins the Brand vs Lulu matchup?

Lulu wins the matchup against Brand with a 53.1% win rate in League of Legends patch 26.14. The 6.1 percentage point advantage means Lulu is significantly favored in this lane matchup based on 49 games analyzed.

What is the best Brand build against Lulu?

The best Brand build against Lulu includes Liandry's Torment, Zhonya's Hourglass, Rylai's Crystal Scepter with Sorcerer's Shoes. This build achieves a 50.0% win rate in the matchup. Check the matchup breakdown above for the full item path and build order.

What are the best Brand runes against Lulu?

The best Brand runes against Lulu use the Sorcery primary tree with Precision secondary. This rune setup achieves a 44.4% win rate in the Brand vs Lulu matchup. See the full rune breakdown in the matchup comparison above.

Does Brand counter Lulu?

No, Brand struggles against Lulu with only a 46.9% win rate. Lulu has the advantage in this matchup. Brand players should focus on safe farming and avoiding extended trades to minimize Lulu's lead.

How do I play Brand against Lulu?

When playing Brand against Lulu, play cautiously and avoid Lulu's power spikes. Look for jungle assistance and team-dependent plays since Lulu has the statistical advantage at most stages. Use the matchup-specific build and runes above to optimize your chances.